Tag: blog

27 Mar
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Why small businesses need PR

Guest blog by Yasmin, Marketing Executive at JournoLink Whatever your impression of PR has been previously – maybe a waste of money, time and resources for your business – it is time to rethink. Allocating time to develop a good PR strategy is as important as ever for the growth of your small business. PR […]

24 Jan
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5 ways a small business can generate PR

by Emma Speirs Director at Ballyhoo PR Quite often when I get talking to owners of small businesses, they think that PR is not for them. They either confuse the concept with advertising and dismiss it completely, rule it out as they think it will be too expensive, or think that PR is a luxury […]

10 Nov
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Is PR part of your growth strategy?

Public relations (PR) is one of the most cost-effective ways that businesses can raise awareness yet many do not include it in their growth strategy, opting to pay for advertising instead. Whilst there are some obvious benefits to advertising in key places to reach a target audience, the value of a supporting PR campaign should not […]

10 Jun
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To new adventures and following your dreams

Walt Disney once said: “All our dreams can come true if we have the courage to pursue them.” That quote could not be more apt for me right now as I launch Ballyhoo PR, a company that I have been thinking about setting up for years. Now I am on the cusp of it all becoming […]