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The saying goes that 'a picture paints a thousand words'. That being said, a good photo can also bring words to life. Whilst a well-written press release will increase your chances of making the papers, trade press and online news sites, an eye-catching, good quality photo...

Public relations (PR) is one of the most cost-effective ways that businesses can raise awareness yet many do not include it in their growth strategy, opting to pay for advertising instead. Whilst there are some obvious benefits to advertising in key places to reach a target audience,...

Walt Disney once said: “All our dreams can come true if we have the courage to pursue them.” That quote could not be more apt for me right now as I launch Ballyhoo PR, a company that I have been thinking about setting up for years. Now I...